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From the Chairman

Charlie A.V. Gorayeb

Charlie A.V. Gorayeb

Chairman of the Board, CREBA Chairman, CREBA Advocacy & Legislative Affairs Committee Honorary Consul General, Republic of Djibouti

Grow your local business

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Last February, CREBA hosted this year’s first International Realtor® Membership or IRM Forum nationwide to bring the unique Realtor advantage to Filipino property professionals in Metro Manila, Cagayan de Oro and Cebu. 

With the theme, “Grow your Local Business,” the four-day tour encouraged IRM’s, who are who are affiliated with the Chicago-based National Association of REALTORS® (NAR) to reinforce their steps in conducting their respective professions and business in “a world without borders.”  

In today’s modern world, going global is no longer just a niche. With information and property options easily available at one’s fingertips, transacting everyday on a global market has become a mindset. 

Global buyers are not just big-time investors from the US, Canada, Europe, China, India, Dubai or some faraway places.  International real estate opportunities are everywhere. People from all over the world move from market to market. On the inbound side, global buyers continue to invest in Philippine properties. Add to that the overseas Filipinos working and residing overseas who purchase properties in the country either as a home or investment for future retirement. For most homebuyers, the purchase of real estate is one of the largest financial transactions and most important decisions they will make. 

NAR is “the voice for real estate” representing over 1 million members in the United States plus 81 bilateral partners in 60 countries around the globe. Since 2011, CREBA and NAR have been strong partners in promoting the highest level of ethics and professionalism in real estate. CREBA has been chosen NAR’s exclusive cooperating association in the Philippines with the mandate to protect the globally-recognized Realtor brand name and trademark.

Being with NAR allows property professionals to embrace a global outlook in the practice of their profession or area of expertise which is crucial to succeed amidst a rapidly increasing competitive market. 

 This network serves as a source of intelligence and information-gathering exercise which enables us to tap into the wealth of experiences and knowledge of our colleagues worldwide. NAR links Filipino practitioners to a world of information, contacts and new opportunities that would unleash bigger and brighter things for the Philippine real estate industry in the long run.

CREBA trusts in this network to help Philippine developers and practitioners find new markets and investors for their projects from all over the world and make a resounding call that we are very open to business. 

We hope to promote the Philippines as a sound investment haven for property ownership and development not only to our closest neighbors in the Asia-pacific region, but to all countries in the world. This alliance makes all of us live in anticipation that the local industry can move beyond its boundaries and carve a niche in the global community. 

So, to all Filipino IRMs, being a Realtor® sets you apart from the rest. We invite you to learn and appreciate the Realtor® advantage and use it to further your profession and business.

Your Realtor® brand represents trust and professionalism. Be sure to wear your pin at all times to show you are a Realtor®. It is yet the most important square inch in global real estate.

We hope to see you at the 2016 Annual Realtors® Conference and Expo in Orlando, Florida this November. Grow your local business!

Published in the Manila Bulletin March 2016

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